Keystone Light boosts rural outreach with Realtree camo collection, media investment

Keystone Light is on the hunt for rural drinkers. Molson Coors’ leading economy beer is tapping opportunity in rural areas with a multi-pronged effort this fall under the banner “Smooth is in Our Nature,” a nod to the niche Keystone Light has worked to carve out in rural, outdoor culture.

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Keystone Light on X: ⚠️REMINDER⚠️ Father's Day is on Sunday! Get him something he'll really want…like the @Realtree x Keystone Light Summer Camo gear / X

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Keystone Light on X: Gear made to NOT be seen. But also TO be

Keystone Light Brings Back The Hunt Promotion And Its Orange Camo Can

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Keystone Light - T12 - Blue & Camo - Realtree Merch.. - T/O [CO] - $0.50 : Bills Beer Cans, Welcome to Bills Beer Cans